Best UX/UI practices to create differentiation in fintech

Fintech companies are transforming the financial industry through innovative user and customer experiences. To achieve success, they must overcome three key challenges in UX/UI design.

First, simplify complex financial information for everyday users, using clear visuals and progressive disclosure. Second, address user security concerns by establishing trust through transparent communication and robust safeguards. Finally, balance user-friendliness with strict regulatory compliance, streamlining processes while adhering to KYC and AML requirements.

By mastering these challenges, fintechs can create compelling user experiences that drive adoption, loyalty, and business growth.

The below white paper is based on a workshop that Qubika conducted at New York University as part of NYU's Master's program in fintech.

Fernanda Secinaro

Cecilia Domingo

Fernanda Secinaro and Cecilia Domingo

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Data and AI

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